VIRDIS, a place branding company in Newfoundland, did a blog post on Soul of the Community recently. From the VIRDIS homepage:
Interesting conceptualization of their niche in the placemaking world.
Here’s the post that introduces how they are using Soul of the Community and placemaking principles as their work as a company for a place evolves: http://virdisbranding.com/place-matters/.
It never ceases to amaze me that over two years since the last data collection in 2010, Soul of the Community continues to be cited and talked about by so many around the world. It’s still being rediscovered every day. An almost daily ‘Soul renewal,’ if you will.
Yet, I can understand the captivation. As I said in my soon to be released TEDx speech in Long Beach, it has transformed the way that I too think about place. I started the project as a social capitalist and ended as a placemaker.